
Spark is your expert in data-driven, user-generated content (UGC) strategy and production. Our mission is to support brands and agencies to design, execute, and refine ads that optimise their performance on platforms like Facebook and TikTok.
We cover all aspects - from establishing your creative strategy, crafting ad scripts, enlisting content creators, to actual filming and editing. Just let us know your requirements, and we'll provide ready-to-publish ads.
What exactly does Spark do?
Yes, we do. After delivery, we allow rounds of revisions (based on the package you purchased).
A revision includes any adjustments or modifications during the final editing phase. Note that a revision does not involve reshooting the content. But rest assured, you are part of the process at every stage - from approving content creators and creative strategies, to previewing ad outlines before we start filming.
Do you offer revisions?
An ad concept is the central "Big Idea" that engages audience curiosity, stirs their emotional response, and spurs them to act. It's essentially the primary message of your ad.
A hook refers to the initial seconds of the ad, also known as the "scroll-stopper". Each ad we deliver includes 2 different hooks, offering you diverse ways to grab your audience's attention while still communicating the same primary message.
This strategy lets you test multiple ad concepts, and delve deeper into iterating and optimizing your ad creative for maximum performance.
What are creatives & hook variations?
Indeed, you can. Please reach out to us via email or schedule a call with our team using the "Let's Chat" up the top.
We'll create a content package tailored to your unique objectives.
Can we customise the packages?
Definitely. If you have a specific brief or an elaborate script you'd like us to follow, we're all set to bring your vision to life.
Can I provide the scritps for the video ads?
No, Spark does not operate as an influencer agency. We don't arrange collaborations with influencers.
All our content creators work as professional actors at home or in our studio, producing content exclusively for your brand. The content we deliver is for your use only, and won't be shared on the creators' social channels.
Do you collaborate with influencers?
UGC ads aren't just powerful; they're essential.
Consider this: around 60% of consumers are influenced by content from a friend or family member when making a purchase decision.
UGC ads are like an end-user's seal of approval on your product, serving as robust social proof that propels customer confidence and represents this authenticity brilliantly.
Why are UGC ads a game-changer?
Absolutely, we can repurpose and refine your existing content to craft new ads tailored for your brand. Please reach out so we can explore the best options together.
Just a heads-up, ensure you hold the necessary rights and licenses for any materials used, as we're not responsible for third-party content copyrights.
I have a lot of content, can you use it?